Dental Marketing: 3 Steps For A Great Patient Referral Program
The best way to attract clients using dental marketing strategies is to use a referral program that will incentivize existing clients for referring to your dental clinic to their friends and relatives. Think about it. If you are looking for a dentist, which would you trust: a Google search or a recommendation from someone you […]
Why Your Dental Marketing Company Recommends PPC Ads
There are a lot of misconceptions about dental marketing as a whole. One of the biggest misconceptions is the idea that a free dental marketing campaign is just as effective as a free one. While it is very possible to carry out an effective marketing campaign with free tools, it is recommended that you use […]
What Can a Dental SEO Company Do For Me?
Dental SEO is one of the oldest and most familiar forms of online dental marketing that we know today. However, despite its prevalence and widespread use, a lot of dental practices still balk at the idea of using this for their own practices while refusing to hire a professional to handle their SEO for them […]
Creating A Neighborhood Newsletter That Leads To Your Dental Websites
Does your dental practice have a newsletter that you either print out to distribute to the local community or you send via email? If you have, then you know that it takes a lot of time and effort to create one that’s specially curated for your audience. Do you know you can use these newsletters […]
Knowing Your Patients More Will Help Your Dental Patient Marketing
Getting to know who your patients are is the best way to have a well-targeted dental patient marketing. And yet, this isn’t the easiest thing to do. It involves a lot of research, time, and effort to have a good idea of the identity of the market that comes to your clinic for a dental […]
Balance SEO and Design On Your Dental Websites
The trick to successful dental websites cannot be attributed to a single factor. In fact, if you really want your website to succeed in whatever it was originally designed to do, you need to factor in several things to make sure that everything about your site is optimized for success. It’s important to remember that […]
Dental Patient Marketing Metrics to Help Improve Conversions
All of the technical stuff involved in any dental patient marketing strategy can be quite confusing to get through. This is a large part of why most dental practices choose to outsource their dental marketing to marketing companies that have the expertise needed to handle your marketing effectively. One of the ways that they do […]
Overhaul Your Dental Websites Without Hurting Your SEO
Because of the numerous changes that the website design and development world goes through, not to mention the shift in trends, you will definitely have to overhaul your dental websites at some point or another. However, one of the main concerns about overhauling a website, especially for practices that are enjoying a good SEO rank, […]
Does Dental SEO Affect Your Domain Name?
Dental SEO encompasses a wide range of elements and components of a website. And yes, that includes the chosen domain name, too. It is far easier for your target market to remember your web address when the keyword is there. Remember that keywords are based on the search terms used by internet users. A keyword […]
What Metrics Should You Be Tracking for Dental Marketing Strategies?
One of the things that make dental practices hesitant at the idea of hiring a professional for their online dental marketing strategies is the fact that there are no tangible results. You’re expected to trust in the process and the professionals to know what they’re doing, and sometimes it can be nerve-wracking to invest money […]