4 Factors That Can Make or Break Your Dental Marketing
Did you know that 80% of non-referral leads to dental practices come from search engines like Google and Bing? That’s right. If somehow, your dental practices don’t appear on the first page of Google’s search results, there’s a big chance no one will find out about your business. Dental marketing works in such a way […]
Why Getting More Reviews Is Valuable To Your Dental Marketing Strategies
Every dental practice works differently when it comes to dental marketing strategies. Some are focused on content creation and website designing while some let word-of-mouth recommendations be their primary marketing technique. The problem with offline marketing strategies is if they are not integrated with online tactics, they tend to lose their luster and they become […]
Why Focus On The Local Audience For Dental Practice Marketing
Marketing a dental practice is not easy, but it shouldn’t be hard as well. While there is a certain degree of difficulty in dental practice marketing, those in the medical and dental industry know too well that their focus is mostly on the local community. While others must speak to a general audience by creating […]
What Kind of Content Should Dental Websites Have?
The kind of content you put on your dental websites can make or break your dental practice. You think that isn’t true? Try to put some controversial pieces on your website about the dental industry and there are bound to be some comments (either positive or negative). You may even go viral and customers may […]
Ways a Professional Dental Marketing Company Can Make a Difference for Your Practice
The introduction of digital marketing to the consumer world has made various industries more competitive. The dental industry is no different. In fact, more and more dental practices are looking to hire a professional dental marketing company to handle their dental marketing strategies. This is because digital marketing is something that is ideally handled by […]
Top Reasons Why A Clean Website Is Good For Dental Practice Marketing
Your website acts as the digital storefront of your dental practice. This means that people are more likely to land first on your website than to know about your brick-and-mortar dental clinic. This is why a well-designed website is important for dental practice marketing. If the web design is lacking, people will probably decide they […]
Things To Avoid When Designing Dental Websites
While there are a lot of things that you should do for your dental websites to make a good first impression on your clients, there are only a handful of things to remember to avoid when designing and managing a dental practice website. But while the list is short, these things must absolutely not happen […]
Is Email A Good Form of Dental Marketing Strategies?
The biggest misconception about the many communication forms we have now is that people no longer care about email. That is totally wrong and unacceptable. Email, in fact, is still one of the most effective methods of dental marketing strategies. Millennials, in particular, are using emails to communicate, whether for personal or professional reasons. Even […]
Is Dental SEO Simply About Keywords?
The common misconception about dental SEO is that all we need to do is include keywords in our blog post and we’re off and ready to go. That’s an insane practice that does not do any good for any website. SEO is a complicated process. Improving the SEO of a dental website is even more […]
Integrating Offline And Online Dental Practice Marketing
Every target audience is different and the most effective dental practice marketing strategies vary from business to business. But across generations, societies, sectors, and industries today, people are behaving in a way that’s predictable for marketers: they are sharing their offline lives online. Not only are they bringing what’s happening to them offline to their […]