What Keywords to Use for Your Dental Marketing Campaign?
Research is the foundation of every great dental marketing campaign. Knowing the appropriate keywords for your marketing campaign is as essential as the message that you are trying to tell your audience. But research isn’t something that a lot of people know what to do. And yes, it is different from stalking someone on Facebook. […]
Dental Websites: Stories Patients Want to Know About a Dental Practice
What do patients want to know when they visit your dental websites? Sure, they want to know your contact information, schedule, appointment, and accredited insurance. But more than these things, your patients are also looking for stories that will make them understand your profession better. What are these stories and why do they matter to […]
Dental Marketing: How to Reach Out to Your Younger Patients
It is especially hard to do dental marketing when you are targeting kids, right? After all, it is a well-known fact that kids are not particularly fond of going to the dentist. Okay, we know no one likes going to the dentist. That, at least, has already been established. But that doesn’t mean that dentists […]
Understanding the Role of COVID-19 Briefing Videos on Dental Websites
Every dentist in the world is worried about the impact of the coronavirus on their practices. After all, patients are not sure they’re comfortable enough for someone to prod on their teeth and gums while there’s a virus making its rounds. Dentists don’t feel safe treating patients who are possible carriers of the virus. So, […]
4 Extra Features All Dental Websites Must Have
In today’s digital world, not having the right features on your website can be detrimental to your business or in the case of dentists and doctors, your practices. Customers and patients want more than just information about what you do or who you are. They want things to be convenient for them, too. If your […]
Dental Marketing: What Are the Top Dental Keywords?
What do you do when you need a dental procedure? Don’t you search for a dentist using search engines such as Google? The keywords you use form part of how the algorithm sees certain words as the perfect fit for dental marketing strategies. If you’re currently executing a marketing strategy for your dental practice, make […]
Adjusting a Dental Marketing Strategy During the Coronavirus Pandemic
Consulting your dental marketing team might not be a priority when the pandemic first hit industries but surely, it is a priority now that businesses around you are closing down. The pandemic is more than a health problem. It’s an economic one, too. If you don’t take precautionary measures for your strategies, you could be […]
Dental Websites 101: Getting Valuable Patient Data
When you’re setting your dental practice, you are already likely aware of the importance of having dental websites made for your practice. This is a good way of making the most out of your online presence, which can do a lot for your online dental marketing strategy. However, you will find that after setting up […]