How To Start The Dental Marketing Process
With so much competition in the dental industry, it’s hard to start effectively implementing a dental marketing strategy. We know that it will take a lot of work and that there will be bumps along the way, but foregoing the idea of marketing and advertising your practice is a major no-no. We need to understand […]
How To Choose The Right Images For Your Dental Websites
Dental websites need lots of images to be entertaining and fun. We all know that dental sites tend to be too technical or serious, so web designers and developers need to incorporate colors and smiling images to improve the overall look of a dental website. But there is such a thing as right images and […]
How is Dental Marketing Supposed to Benefit My Practice?
If you’ve been in the industry for a while, then the idea of working with a dental marketing company to increase your practice’s visibility and get more patients. Nowadays, the main medium of choice for dental practices is online platforms to make the most out of a limited marketing budget. This isn’t surprising, considering the […]
How Does Latent Semantic Indexing (LSI) Affect Dental SEO?
The term latent semantic indexing or latent semantic analysis was coined in the 1980s. It’s a mathematical method that aims to help in the correct retrieval of information. Today, we hear it associated with search engine optimization (SEO) or in the case of dental practices, dental SEO. It is a core component of SEO and […]
Dental Practice Marketing: Write Messages For Email Marketing
Part of your dental practice marketing strategies should be to keep in touch with your patients using email marketing. But this is a tricky strategy because not everyone likes receiving emails from their dentists. Not everyone loves the idea of being reminded that they are scheduled for a root canal or they need a routine […]