4 Rules of Ideation for Dental Practice Marketing
If you need fresh ideas for a blog post, ideation will work best. This is a process of brainstorming and communicating new ideas for content, dental practice marketing strategies, and many more. Do you think your team needs a good ideation session? Here are the four basic rules of ideation: There Are No Bad Ideas […]
How Good Dental SEO Can Lead to More Patients
While dental SEO is one of the most popular forms of dental marketing that is still very much in use nowadays, it is still quite misunderstood by the general public. Part of the confusion with SEO can be largely attributed to how SEO was originally used when it first became available as a marketing option […]
Dental Marketing Strategies: How Google My Business Helps
If you are not using Google My Business (GMB) as one of your dental marketing strategies, you are missing out on a lot of opportunities. Since dental practices are local businesses, meaning their immediate market is those who leave near their clinics’ locations, they cannot make do without utilizing the benefits of GMB. You may […]
5 Creative and Fun Dental Marketing Videos You Can Do
Your presence online is a good place to start marketing your dental practice. But unlike other products and services that consumers willingly seek, a dental practice is rarely researched about until the patient is literally howling in pain. Your practice needs all the dental marketing help it can get to attract customers and make them […]
Why Dentists Need to Hire a Dental Marketing Company
Dental practices need a reputable dental marketing company to market to its audience and attract new patients consistently. Although some dentists prefer to do their marketing themselves, this is not recommended because of the time it will take you to set up your marketing campaigns. It might affect how you manage your patients in real […]
The Basics of Local Dental Marketing for Your Dental Practice
When you think of your dental marketing for your dental practice, your first reaction would be to make sure that your marketing is maximized to target a much wider audience. After all, isn’t the main point of your marketing to reach as many people as possible? However, with certain industries, the dental industry included, it […]
Simple Dental Marketing Strategies for Your Dental Practice
When you’re just starting out with your dental marketing, it can be pretty overwhelming with all of the options that are available to you. Even if you choose to work with a dental marketing company, there are so many choices for you to pick which can potentially help or hurt your dental practice. If you’re […]
How To Write Dental SEO Meta Descriptions
When we say content is king, that doesn’t mean putting the right dental SEO keywords on the on-page articles only. There’s a whole lot that’s going on in a webpage before it can rank on Google. There are hidden HTML attributes and metadata that you can use on the backend of a webpage. These are […]
Why is White Space is Important on Dental Websites?
White space does not necessarily have to be white. No matter the color, it is that space between lines, columns, charts, letters, and words. The purpose of the white space on dental websites is to allow your eyes to have a breathing room. It is a particular element of design that is important in the […]
The Four Cs of Dental Practice Marketing
The term dental practice marketing has such a huge scope, even if it is unapologetically specific in trying to find marketing solutions for a dental practice. While there is no one formula for a successful marketing strategy, experts agree that the four Cs must be considered when building a marketing campaign. What are the four […]