Finding Your Way Through Dental Websites
Dental websites can be confusing, especially if the person handling the site does not know what to highlight and what element of the site should be focused on. Most dental websites fall into the routine of simply posting blog articles about dental products and services without really providing any value to the readers. But even […]
Do Dental Websites Need Animation?
It used to be that animation is being used on dental websites to delight web visitors and potential patients. They don’t mean a thing and they don’t have value, information-wise. But the ever-changing landscape of marketing and web design pushed us further into developing multiple channels that we can use to disseminate valuable and relevant […]
Keep HIPAA in Mind When Carrying Out Your Dental Marketing Strategies
You might be surprised to find that HIPAA guidelines are still very much in need, even when using dental marketing strategies to boost your dental practice’s presence online. However, despite using a different platform, the risk of violating HIPAA regulations is a very real thing that you face. It only takes one comment or post […]
Dental Practice Marketing: How to Get More Positive Patient Reviews
As far as dental practice marketing has evolved due to the rise in popularity of digital marketing, referrals, and word-of-mouth reviews are still a highly effective way of getting new patients into your practice. The difference is that today, even with a verbal referral by a friend or a family member, potential patients will still […]
Why Bad Reviews Affect Dental Marketing Strategies
The advent of social media and the internet brought the voice back to the general public. When before the consumers find it hard to reach out to manufacturers and business owners about their complaints, they can now publish their negative (and positive) reviews online and leave the manufacturers to ponder on how to respond to […]
Simple Dental SEO Tips That Helps Your Content Rank Well on Local SEO
It is no secret that if you’re really looking to boost your dental website online and increase your practice’s online visibility, dental SEO is the way to go. As a smaller dental practice, you should be aware of how local SEO can increase your practice’s visibility on a local basis. One way that you can […]
Reasons Why Every Dental Marketing Company Recommends Blogging for Dental Marketing
It has often been said that if you want to make the most of your dental marketing strategy, you should definitely hire a dental marketing company to come up with the best strategy for you. A professional marketing company can work closely with you to see what strategy is most likely to deliver the best […]
Ease of Navigation On Websites Is Important For Dental Practice Marketing
The architecture of your website can bring in customers and clients who can form a part of your clientele. By making sure your dental practice’s website is easy to navigate, you can boost the chances of your dental practice marketing strategies in reaching its goals. Remember the first rule of marketing? It is to know […]
A Beginner’s Guide To Dental SEO
There are a lot of dental practices that needed to close down or need to shut its operations because the dentists fail to advertise and promote their services properly through dental SEO. The problem is most dentists are resistant to the notion that SEO is the marketing tool they need to promote their dental products […]
What Good Can Dental Websites Do for My Practice Anyway?
If you’re just getting started with your dental marketing, one of the very first things that you may be recommended that you do is to invest in dental websites for your practice. However, if you’ve taken a look at a number of dental websites, you might see that they do run a little pricey for […]