Conduct Market Research for Your Dental Marketing Strategy
When you’re starting out with your dental marketing strategy for the very first time, you should always remember that this isn’t something that you can do right off the bat. One of the first things that plenty of first-timers have to learn about their dental marketing is that there is a lot of research that […]
Understanding Long-Tail Keywords And Their Effect On Dental SEO
A long-tail keyword is a keyword phrase that is composed of three or more words for dental SEO. They target niche demographics rather than a mass audience. They are more specific and targeted. They are also less competitive than generic keywords with mass appeal. The use of long-tail keywords allows a website to rank highly […]
Squashing The Misconceptions About Dental Services Through Dental Marketing
Whenever we talk about dental practices, images of painful dental procedures come to mind. These are mostly magnified by some Hollywood films that deem it their responsibility to use dental procedures to connote unbearable pain. Hollywood films are not beneficial to dental marketing. In Marathon Man, Laurence Olivier drilled into Dustin Hoffman’s cavities without anesthesia. […]
Reasons Why Your Dental Websites Might Vary in Rankings
The way SEO has affected dental websites has changed drastically as online technology continues to grow and evolve over the years. Before, all you needed to get your website to the top of search rankings is simply by using a lot of keywords. Nowadays, there are a lot of factors that influence your website’s ranking […]
How A Dental Marketing Company Measures The Success of A Campaign
The common person might think that when a company generates leads and sales, that means its marketing campaigns are effective and successful. But what success actually means for businesses differed based on their goals. A dental marketing company, for example, might have produced a viral video for a dental practice. The campaign might have increased […]
Essentials to Cover When Considering the Use of Blogging for Your Dental Marketing
Blogging is a great dental marketing strategy for any dental practice. After all, good quality content can set the foundation for the rest of your marketing strategy. From improving your SEO rankings to increasing user engagement, blogging is a highly effective marketing method that is very much in use today. However, blogging isn’t something that […]
Keeping Tabs of Your Patients Through Dental Patient Marketing
Did you think that the relationship between a patient and a dentist ends as soon as a dental procedure was done? If you want to grow your business and you want to boost your reputation as a dentist, you need to keep tabs on your previous and current customers by constantly engaging them and developing […]
Improve the Content for Your Dental Patient Marketing With These Tips
When it comes to your dental patient marketing or any other kind of marketing for that matter, content is the core of an effective marketing strategy. Even if you pay for the latest tools and software in the marketing industry, none of that is going to matter unless you have the content to bring your […]
How Long Should Blog Posts for Your Dental Websites Be?
Blog writing for dental websites is a very popular and effective dental marketing method that is very much in use today. However, for many first-timers, the idea of creating blog posts for their marketing efforts is rather intimidating, especially if they’ve never made online content before. One of the biggest things that first-timers struggle with […]
How Dental Practice Marketing Can Squash The Misconceptions About Root Canal
Dental practice marketing can squash the misconceptions we all have about a root canal. By crafting well-though-out strategies, dental practices can revolutionize the way people think and feel about undergoing a root canal procedure. There is a reason why in many internet memes and Hollywood movies, a root canal is always perceived to be akin […]