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Your dental practice will gain more followers and attract your target audience if it has the right dental SEO. You can improve the circumstances of your social media presence if you are using the right keywords to promote your dental videos.

YouTube is the most popular social media platform next to Facebook. Every month, there are one billion YouTube users who watch videos on the platform. This is something that you should not take for granted and should use effectively to promote your dental profession.

However, many dentists do not know how to effectively use dental SEO to promote their professions. Yes, SEO is not only being used on websites and blog pages, but also video-sharing platforms such as YouTube and Vimeo. You need to use the right keywords in the title of the video, the video description, the alternate text, and the tags.

Searching for the right keyword for YouTube requires some researching. The most obvious way of searching for a keyword is typing it on the YouTube search box. You will see some of the related keywords, giving you more variance of the same keyword. When you click on the keyword, you will be presented with the number of search results related to your query. This will give you a pretty good idea of how popular the keyword is.

But popularity is not what you’re after when it comes to keyword research. What you need are valuable keywords that will bring traffic to your video. In fact, using the same popular keyword other dental practices are utilizing is disadvantageous for you.

Your competitors have been using that keyword for months and years. There’s a very good chance that Google already ranked them highly on the search results because of their longevity in the platform, which Google also considers.

Finding valuable dental SEO has the capacity and power to generate web traffic for your YouTube channel. Google’s algorithm is programmed in such a way that it prioritizes websites with videos. When you search for a topic on Google, it will also list the video results first before the website links. This gives a potential patient the chance to see what kind of dental services you offer.

Focusing on your keywords and finding the most appropriate ones for your video will generate more interest from your patients. They will also get more relevant information that they can use to make the right decisions in booking an appointment or consulting for a dental procedure.