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Let’s admit it. Dental services aren’t exactly the cheapest medical services that one can avail of. Many times, dental services are more expensive than having your cholesterol checked out or going for a dialysis session. That’s why it’s important that your dental marketing strategy would include the acceptance of all major insurance policies. This allows your potential patients to consider you when they are choosing a dental clinic that they should go to.

Cost of Dental Services

The cheapest dental service that you can avail of is teeth cleaning, which will cost between $70 and $200. Other dental services can go as high as tens of thousands of dollars, especially for teeth reconstruction that costs up to $80,000. Tooth crown costs From $500-$3000. Dental implants will set you back between $1000 and $3000.

Metal braces cost around $1000 to $3000 while Invisalign braces are around $3000 to $8000. The cost of the dental services will depend on what kind of service you need and also your geographical location. Dentists in larger cities like New York and Los Angeles, for example, will naturally charge you for more.

Dental insurance isn’t usually part of the medical insurance provided by American companies. This is something that the general public has to pay for if they prefer it. However, in some instances that your employer will shoulder your dental insurance, this does not mean that you will not have to pay for anything. Although dental insurance will offset some of the cost of the dental service, you usually have to pay from your own pocket some percentage of the total cost of the service.

What Role Insurances Play in Dental Marketing

What role does insurance play in dental marketing? Make sure that your dental practice will accept all major dental insurances. It will help your customers decide if they should go to your clinic or not. This will also make them want to inquire about your dental services. Your dental marketing strategy can actually be focused on letting potential patients know that you accept major insurance policies.

The thing about dental services is that people try to avoid them as much as they can. There are two major reasons for this: one, people hate going to the dentist; and second, people cannot afford major dental services. That’s why if your dental clinic accepts major dental insurance, this will help potential patients want to go to your clinic, inquire about your services, or simply recommend you to their friends and families who are looking for a dentist in the area.