Your dental SEO will bring your website to new heights. Use it well and your website can be on top of Google’s search results. This means more of your market will find your site and browse through it. This means that there are better opportunities for you to engage with your audience and persuade them to do business with you—buy products, consult, subscribe to newsletters, and avail of services.
Admittedly, finding topics to write about isn’t the easiest thing about maintaining a dental blog. Most of the time, you lose track of what you want to write about. You lack ideas on how to connect with your market. Don’t worry. You’re not alone. Plenty of dentists find it hard to talk about their profession and what they do because it does get tiring sometimes.
Here, you’ll find a list of the topics that your dental patients would want to read from your blog.
Symptoms of Common Problems
When your patients start to feel an uncomfortable sensation in their teeth or gums, they go to Google and search about these symptoms. Mostly, they’ll find vague explanations of what they are feeling and how to remedy it temporarily. You can be the voice of authority by blogging about common teeth and gum problems such as gum disease, cavities, and tooth sensitivities. You can answer the questions you most see on Google’s search results and watch traffic be driven to your site.
Dental Awareness Month
February and October are dental health awareness months. These are good months to talk about cavities, fluoride, braces, and the basics of dental hygiene. If you attended a symposium or you were a part of a local event, talk about those, too. Share stories with your market. Make sure they are up-to-date with the latest news about your dental practice.
Guide to Procedures
Do you know that as much as 80% of Americans don’t visit the dentist because they fear to undergo certain procedures? This is where you come in. You can create a “what to expect” guide wherein you’ll talk about the common fears that patients have when it comes to undergoing dental procedures. The goal of blogs like these is to provide patients with information about dental procedures such as root canal.
There are many other blog topics you can write about to improve your dental SEO. These should help you get started to drive traffic to your website.