Dental Marketing 101: Understanding Keyword Research for Your SEO
Dental marketing has grown significantly these past few years, and the online demand from the constraints of the pandemic has only served to help it grow even bigger. Audiences have now made their homes on online platforms, so if you want to keep up with them, then you need to modify your marketing strategies. One […]
How to Identify the Dental Marketing Services You Need
Not every company can afford dental marketing services, though every company is sure trying to get as much as they can from in-house marketers and contractors. That’s why it takes a while for companies to realize what types of marketing services they need. They have to be prudent with their marketing budgets and choose the […]
Dental Marketing 101: Why Dentists Need to Embrace Digital Marketing
Before the age of digital dental marketing, most dental practices relied on very old-school methods of marketing. While the larger ones could comfortably rely on billboard and television marketing, smaller practices tend to rely on word-of-mouth marketing. Even though this has done very well for these small practices, this cannot be safely relied on as […]
Dental Marketing 101: Understand Why Users Are Unfollowing Your Social Media
So, you managed to generate enough followers on social media to make you a kind of micro-influencer. You’re an expert in dental care and your dental marketing strategies have all produced good results. However, recently, you’ve been noticing that your followers have been dwindling. It’s not even so much about not generating more following, but […]
How Local SEO in Your Dental Marketing Helps Drive More Patients
Imagine yourself as a would-be dental patient. You have a toothache and want to see a dentist immediately. You went on Google, typed in dentist near me on the search bar, and were immediately welcomed by a list of dentists near your actual location. Pretty neat, right? It’s spectacular dental marketing because of what might […]
How the Fallout From the Pandemic Can Affect Your Dental Marketing Strategy
Even though governments have already rolled out their vaccination programs, there is still no clear end for COVID-19. With new mutations in the news, it’s only a matter of time before the number of cases starts to rise again. Where does that leave businesses? Specifically, how can dental marketing survive and thrive in such an […]
Dental Marketing 101: Using Social Media
Many dental practices are seeing the value of online dental marketing strategies to help improve the visibility of their dental practice online. Most people tend to go online when they look up a business, as well as the products and services that they offer, and dental practices are not exempt from this. If you want […]
Dental Marketing 101: How to Improve Patient Experience
One of the biggest misconceptions that some dental practices have when it comes to their dental marketing strategies is the idea that successful marketing simply means focusing only on online methods like SEO and social media marketing. While these are undeniably important, keep in mind that a good marketing strategy for dental practices also includes […]
How to Tell If Your Dental Marketing Is Working For Your Practice
The dental industry is one that has heavily relied on word-of-mouth as the primary tool for dental marketing for the longest time, which is why many dental practices are hesitant at turning to online marketing to increase their practice’s visibility. This is because online marketing is not something that they feel like they can track […]
What Do Chatbots Have to Do With Dental Marketing?
Dental patients love chatbots so saying that your dental marketing strategy will do better with a chatbot is an understatement. Simply put, dental patients feel better knowing that there’s someone who is always present to answer their queries about your schedule, services, fees, and many others. It’s also a fun way to interact with your […]