How is Dental Marketing Supposed to Benefit My Practice?
If you’ve been in the industry for a while, then the idea of working with a dental marketing company to increase your practice’s visibility and get more patients. Nowadays, the main medium of choice for dental practices is online platforms to make the most out of a limited marketing budget. This isn’t surprising, considering the […]
How Local Events Can Help In Dental Marketing
Local community events are a great way to promote your dental practice. You can raise brand awareness using your dental marketing strategies during these local events. If you live in a small town, parents and the community leaders would seek your help (as they do with all businesses) sponsoring the many events that they do […]
Dental Marketing: Different Approaches to Take With Your Marketing
One of the biggest advances in dental marketing today is the rise in popularity of online marketing. Online marketing and other forms of online technology have made it very easy for smaller dental practices and businesses to market themselves to a wider audience, even with a limited budget. However, despite these advances, there are certain […]
How eBooks Can Help The Content Strategy of Your Dental Marketing
In 2011, eBooks profited a total of $2.31 billion. Pundits expect that this number will triple by the time we reached 2018 and boy, were they right. But eBooks are not only being written by experts now. They are written by content marketers, too, even in the field of dental marketing. When you factor in […]
Dental Marketing Mistakes That Will Cost You More Than Money
Dental marketing has become more of a necessity by dental practices nowadays, rather than just an option. More to the point, online marketing has made it much easier for smaller dental practices to be held in the same regard as larger dental practices. The marketing playing field has been evened out, thanks to online marketing. […]
Dental Marketing: What Professionals Have To Do To Get New Clients
Hiring a dental marketing agency is a big step for any dental practice. Although dentistry is quite a profitable profession, marketing is not the first thing they need to invest in when they start building their practices. Dental clinics are expensive, both in terms of rental space and equipment. Not to mention they also have […]
3 Important Reminders About Dental Marketing
It’s funny how people need dentists and yet we are all so afraid of going regularly to the dentist. Even people who take good care of their teeth are afraid to visit the dentist for fear that they may have to undergo a dental procedure that will not only cost pain but money as well. […]
Dental Marketing: How Online Reviews Boost Your Marketing
Not too many people are thrilled at the idea of going to the dentist. Even adults who recognize the importance and need for this still have some of that childhood fear when they think of having to head to the dentist. As a dental practice, it is important to make use of dental marketing strategies […]
Dental Marketing Trends to Keep an Eye Out For This Year
You should always take note that dental marketing, like plenty of other online industries, is not a static industry. This is one that is going to keep moving and shifting along with any new discoveries in online technology. And like other online industries, if you’re looking to stay relevant within the industry, you’re going to […]
Creating A Customer Profile For Dental Marketing
Do not make the same mistakes that other dental practices do and that’s not to create a customer profile or a buyer persona. Without this information, it will be hard for any dental practice to target a specific market. Ask yourself these questions: who are you targeting? What kind of lifestyles do they have? Your […]