Dental SEO is well-known in the world of online dental marketing as a great way to increase your online visibility. However, along with this reputation is the understanding that it is also rather technical and tends to scare a lot of dental practices who want to dabble into it. As a result, they never end up using it, which can be a huge loss to their dental marketing strategies. If you’re unsure about how to handle your own SEO, you should seriously look into working with a professional dental SEO company like Big Smile Marketing to help you out with your marketing needs. In order to make sure that you have the right company for the job, here are a few questions that you can ask them.
What kind of plan do you have?
When you start expressing interest in different SEO companies, it is not unusual for you to ask them what their tentative plan of action is for your dental practice. Take note, you should not be expecting a full-blown plan for your SEO, but they should have something concrete in place that should help you make up your mind on who you’re supposed to hire for your SEO.
How do you measure the success of your SEO?
Another thing that you need to ask a potential SEO company is how they expect to measure the progress and success of your SEO strategy. It is easy enough to say that an SEO strategy has worked, but they should have their own tools that can give the hard facts that will show you that it really is working for the benefit of your SEO.
Can I see your SEO portfolio?
Like any marketing professional that you are looking to hire, you should always ask them for their portfolio or a sample of their work that you can take a look at. You’re going to want to work with an SEO company that has a proven track record, and their portfolio is supposed to convey that.
How shall we communicate?
Finally, as a client of a dental SEO company, you’re going to want to know how you’re expected to communicate with the SEO company that you choose to hire. This is also important to help you stay on top of the progress of your SEO strategy, as well as provide the company with a way to communicate with you if they need you to sign off on any major decisions which will impact your SEO strategy.