When it comes to design trends of dental websites, these tend to be unpredictable and fascinating to observe. From the lack of design and text-heavy visuals of the late 1990s to the textured designs of the early to mid-2000s, web design is a field that is never content staying still on a single style for too long.
However, like all industries, there are certain trends that don’t hold up well to the test of time and are ones that you should steer clear from. Find out more about certain design trends that should not come within five feet of your dental websites.
Auto-playing videos
Background music that played as soon as you opened the page was a common sight in many a website and early social media profiles. While the background music is no longer as huge a trend as it was, it has been replaced by background videos that play as soon as the website is opened. For the dental industry, this is something that you should avoid in your dental websites as users tend to be very single-minded when visiting a dental website. A background video will only be very distracting for these users.
Forcing you to disable AdBlock
Ads are what help keep a website and its services free, and there is no denying that. However, this particular decision for your dental websites can end up doing more harm than good. When a user encounters an AdBlock gateway, they will most likely choose to bounce out, rather than proceeding with your website. Unfortunately, there is no clear compromise on what the best course of action is to benefit both parties.
Giving off the impression that users are expected to wait for slow-loading pages
One of the most common ways that some dental websites let users wait for slow loading pages is by having an animation play while waiting. It might seem like a good idea to give them something to look at while waiting, but this gives off the impression that they’re expected to wait for your website, which makes for a rather poor user experience.
Instead of using animations to make the wait less tedious, focus instead on what you can do to boost your site’s load speed. This can be done by optimizing your web pages and reducing large file sizes. You should also be cutting out elements that slow down your websites, like background videos and other Flash elements.