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It is well known that as a child, you probably weren’t too thrilled about going to the dentist. Adults are more understanding of the need to visit a dentist, but there is still that lingering fear. As a dental practice, you have to use various dental marketing strategies to try to convince potential patients to come to your practice for dental work.

One of the ways to do that is by using online reviews or other forms of social proof to show patients that your dental services are what they need for their dental needs.

Online reviews are usually provided by current patients and can go a long way in convincing patients to choose your dental practice over others. Here are some ways that you can get your current patients to leave online reviews for your dental practice.

How do online reviews build reputation?

You might be wondering how patient reviews can help build your dental practice’s reputation. Nowadays, consumers are constantly surrounded by hundreds of options, no matter the industry or product that they’re looking for.

Social proof in the form of patient reviews and testimonials can give your practice more of an edge by showing potential customers that previous patients have had a good experience with your dental practice.

This is very beneficial for your dental practice because patients want a dentist who can help them with their dental problems, and patient reviews are a good way of showing them how your practice has helped them.

How to ask a patient to leave a review

Now that you know the importance of patient reviews for your dental marketing strategies, it’s time to figure out how you’re going to ask patients to leave a review for your dental practice. If your services were good enough, they may choose to leave a review of their own volition.

However, most of the time, the best way to get more online reviews is simply by asking the customer. With dental patients, you can simply ask them at the end of their treatment to leave a review about their experience with your dental services.

You can give them your online information so that they know where they can leave their reviews. However, make sure that when you ask your patients for reviews, you do so in a polite manner. Nobody should be forced into leaving a review for your business.

How to respond to negative reviews

What if someone leaves you a negative review? No matter how hard you try, you can’t please everyone, so this may happen. If it does, make sure that you address the negative review professional and politely.

Try to reach out and ask them for more information about their negative experience and what they can do to improve it. Never lash out online as potential patients may see this, and it will reflect poorly on your dental practice.